715 Newsroom: Then there were eight

Wisconsin Manufacturers & Commerce (WMC) and Johnson Financial Group announced on Wednesday the eight products moving on in the seventh annual Coolest Thing Made in Wisconsin contest. The eight Wisconsin-made products each won a head-to-head match-up in the Top 16 bracket-style tournament known as Manufacturing Madness.

The Coolest Thing Made in Wisconsin contest aims to highlight manufacturing, which is Wisconsin’s largest industry. All together, the growing economic sector employs nearly half a million people and creates $68 billion in economic output each year.

The Top 8 products moving on will compete in head-to-head matchups once again to determine the Top 4. Those four products will compete in one final popular vote round to determine the ultimate winner. WMC will announce the 2022 Coolest Thing Made in Wisconsin on Oct. 19 at Business Day in Madison.

Read more from 715 Newsroom here.

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